Contractandgo.com Branding, Design & Development

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What is Contract&Go?

Contract&Go is a platform that connect buyers, sellers, tenants, and landlords Across the UAE. The overall aim here was to create the best platform for the market and give them a superior service with trouble-free transactions. Contract&Go goes beyond the norm and aims to revolutionize the face of the real estate industry. Buyers can easily find new properties with some of the best deals in the market while sellers can likewise enjoy ease in listing their properties and getting the best prices in a snap. Everyone enjoys the seamless transactions that they’ve always been looking for.

 

The Challenge & Solution

The digital dimension of the global real estate market is already teeming with thousands of players. Thus, the competition is getting tighter and tighter. The challenge that Contract&Go and the rest of the real estate businesses (small and large) face is how to stand out. A business’s website is its chief instrument to flourish online. It is then essential to achieve a well-equipped platform that has special features other websites lack.

Web development and branding that stands out together with the brilliant concepts and advanced tools, gave us the chance to come up with an outcome that does the trick.

Brand Development

Establishing a strong brand identity is important to win customers and to keep them. We came up with an animated platform We came up with an animated platform that has character and personality. Our aim was to create a character that the audience is likely to associate themselves with. We don’t just follow design trends; but we choose the ideas and emotions that your brand needs to project. We take care of the consistency, aesthetics in our mission to share a memorable experience with the target audience.

Web & Mobile

As much as your website appears well on desktops, it should also appear equally agreeable on mobile screens and other devices. If not, you’re limiting the extent of your reach, and you’re technically curbing additional revenue. Contract&Go’s web and mobile online presence is fit for every screen.

Property Listings

Perhaps one of the major factors that affect conversions is the simplicity of a site’s user interface. The Property Listing section of Contract&Go was designed to eliminate bounce rate and help people want to opt in. The properties are conveniently sorted according to the highest price, lowest price, newest listing, and hot properties--- exactly how any user wants it done.

 

How to Use

No user wants complications. The simpler the process, the more likely they are to stick around. Contract&Go’s process is literally as easy as 1-2-3. The buttons and sections are arranged simply to avoid having customers lose their way. Prospect buyers and tenants can easily find their ideal property, directly negotiate with the other party, and instantly seal the deal.

 

Colours

Colours are not just about aesthetics—they also trigger different emotions and bring with them subconscious associations that make users create positive responses and remember your brand better. To create a friendly and preppy vibe, we have gone beyond the neutral colours that other real estate sites usually have. A good blend of pink and light blue is incorporated to add a flavorful tone to the whole platform.

Icons

Icons basically compress complex messages to simple representations in a smaller amount of space. The kind of iconography used in Contract&Go’s website is light and engaging. We avoid using icons where it’s not strategically needed. Overusing them defeats the purpose of simplicity.

UX Elements

Each element matters in a good UX design—value, usability, adoptability, and desirability. Usability always triumphs over aesthetics. No matter how colourful and beautiful your site is or no matter how well-written your texts are, if your purchasing process, booking scheme, or payment system is full of twists and turns, you are bound to lose a sale. It’s important to deploy relevant UX elements and maximize the added functionality. Things like adjustable bars, buttons and dropdown lists.

Typography

As what most designers say, fonts speak louder than words. Choosing the right font is essential in achieving both aesthetics and user engagement. To pull this off, we have used a healthy and fun blend combo of Bauhaus and Angelina fonts.